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What is a UX Project?

UX project

A UX project is a design process that skilled and successful design teams embark on to create products that provide meaningful and relevant experiences to users. Projects like these are usually holistic in nature, encompassing aspects of branding, design, usability and functionality as well as the entire acquisition and integration process.

UX project
Pretty Vietnamese UI designer creating interface comfortable for every user

Factors that influence a UX Project

At the center of UX is the satisfaction of the user and provision of value for the user. This is represented in Peter Morville‘s work, the User Experience Honeycomb

According to him, information must be the following for it to be valuable and meaningful to the user:

  • Useful

Your product must be original and solve a problem for your users.

  • Usable 

The ease of use of your product or site is very important. An unusable product is a failed UX project.

  • Desirable

It is essential that your product evokes emotions and appreciation through the look and feel. There must be an aesthetic appeal to the images, branding, identity, and other designs. 

  • Findable

The content on your UX project must be easy to find both on site and off site. A good user experience is determined by how easily your content can be found.

  • Accessible 

In designing a UX project, all potential users must be considered. It is imperative that your product is accessible to people with disabilities.

  • Trustworthy 

Your product must be believable and trustworthy. The information you provide must be trustworthy and the users must believe what you say.

User experience-related areas

UX project
Conceptual of user experience and business. with wooden blocks with words on it, wooden human figures on sage color background side view. space for text horizontal image

The success of a UX project lies in many other areas that go beyond design. It encompasses the principles of Human-Computer Interaction (HCI) and goes on to include:

User Research

The purpose of this area is to understand user behaviors, pain points, needs, and motivations through observation and interview techniques as well as task analysis and other methods of feedback.

Usability Evaluation

This area of designing a UX Project focuses on testing how easy it is for users to use the product to achieve their goals. It also refers to how satisfied users are with the process.

Project Management

 It involves planning and organizing a project. The process involves identifying and managing the project lifecycle, integrating it with the user-centered design process, forming and guiding the project team through all phases until the project is complete.

Information Architecture (IA)

This focuses on the organization, structure and presentation of the information on the product to the users.

User Interface Design (UI)

Users will be able to do whatever they want with the product, so the design anticipates their needs. These actions are taken into consideration in the design, and elements are designed to facilitate them.

Content Strategy

Content curation, delivery, and governance are the main responsibilities of this area, which involves writing and curating relevant content for the product.

Visual Design

In visual design, the goal is to create an aesthetically pleasing interface that aligns with the brand’s objectives.

Web Analytics 

The purpose of this is to collect, report, and analyze data about websites


As earlier mentioned in this article, your product must be accessible to people with disabilities. This focuses on how disabled people access or benefit from a product- a site, an application or a software. Section 508 is the governing principle for accessibility. 

To design a UX project that gives the potential user the best user experience, these aspects must be considered.

UX project


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